Sumerian Records Responds To Criticism Over Pulling Out Of Spotify

Posted by Zach Shaw on Mon, Nov 14, 2011 at 3:30 pm

Digital Media

The battle between independent metal labels and Spotify continues on. Century Media, Metal Blade, and Prosthetic Records have now been joined by Sumerian Records, who have recently pulled a majority of their roster off of the European streaming service. As expected, the label has already received criticism over the move. However, Sumerian records have responded to critics and shared their stance on Spotify…via Twitter.

In a series of tweets (starting with this one), Sumerian records responded to Metal Delirium’s Matthew Kuritz with the following:

“@MDBlitz @prostheticrcds @metalblade @centurymediaeu we rather be able to send our bands around the world on tour, make music videos and continue to support their careers and livelihood. Go to youTube if you want to hear all our music. We are all about exposure but only major labels have equity in Spotify. All us metal labels will join forces and make our own so that our artists can still eat.”

Shortly after tweeting the above, Sumerian Records tweeted another series of responses to criticism saying:

“@MDBlitz our music is on Spotify, just not every single song. You don’t need to hear 12+ songs to decide if you’re interested in a band.

@MDBlitz you can hear every album song on our YouTube channel. And we have specific songs from all albums on spotify too. Party on”

Currently Spotify’s selection of music from Sumerian’s roster, which includes Asking Alexandria, Born Of Osiris, The Faceless and many others, is very limited or non-existent. While we wouldn’t hold our breath for the union of indie metal labels (as hinted in the earlier tweets), Sumerian does highlight how the indie labels feel shafted by Spotify. Though it took them years to negotiate with the major labels, it’s becoming more apparent that Spotify completely ignored independent labels during the talks (as Metal Blade CEO Brian Slagal also highlighted). And that’s a big issue because as we’ve mentioned countless of times, Spotify really needs everyone one on board in order to last. That means either Spotify needs to actually sit down with labels or at least make their rates more known. Sure, labels are still making more than they would be via illegal downloading alone, but it’d be nice to know exactly by how much.

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  • Brian Kessler

    So, let me get this straight…

    Sumerian has “every album song” on their YouTube Channel. For free. 
    Which can be easily ripped by numerous programs.  And also generates zero
    income.  And probably does not connect through other music as easily as it would on Spotify.

    However, since they will only get pennies (essentially) from Spotify,
    the label pulled most of their catalog.  And then gave the argument “You
    don’t need to hear 12+ songs to decide if you’re interested in a band.”
    which…and correct me if I am wrong….completely contradicts the
    notion of having “every album song” on YouTube.

    So they took most of their music off Spotify on principle? But they
    didn’t feel strongly enough to pull ALL of it? I am so confused…

  • Mike34

    You’ve hit the nail on the head and then some.

    The paradigm has shifted. Labels who cling to the past will be swept up and forgotten forever. Nobody laments the fact that elevator operators don’t exist anymore. Times change. It sucks that the indies were after thoughts but pulling the music will only pull the music from potential audiences.

  • AwwwSnap

    See those ads/banners during YouTube videos? Thats income being generated for the artist and label.
    Also the artists (not label) collect performance royalties from SoundExchange when someone listens to their music through the labels YouTube page. You don’t get that with Spotify.

  • http://twitter.com/MetalDelirium Metal Delirium

    I want to make this clear. This is @MDBlitz:twitter I do not think it can be justified telling somebody to listen to music on YouTube. That’s not the point of YouTube. Record labels that don’t make enough money on Spotify only care about covering their asses. Not the bands. I’ve fought for months on Metal Delirium trying to express my thoughts and opinions on Spotify. If record labels want to save money, stop making music videos of every band performing. That’s what I pay to see live.

  • Tony

    Here’s what bands don’t “get.”

    THE PARADIGM HAS FOREVER CHANGED. You can’t and won’t make the bulk of your money off of album sales. This revenue source has been in steep decline for years and anyone who resists this is doomed to failure.

    Put everything on Spotify and EMBRACE and ENGAGE your fans. Don’t be on facebook/twitter/etc for the sake of being in that space. Be there because it gives you intimate access to your fan base. Get their email address. Communicate with them.

    Communicate = Good.
    Send stock email asking to buy your shit = Bad.

    Fans will know the difference and see through the bullshit. The internet has made music disposable, but it’s also made identifying your most loyal of fans much, much easier.

    This isn’t rocket science.

  • Pingback: Metal Delirium’s Matthew Kuritz Responds To Sumerian’s Reasoning For Pulling Out Of Spotify | Metal Insider

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