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I Prevail share final music video from ‘Lifelines’ with “Rise”

Posted by on May 15, 2018

Michigan post hardcore outfit I Prevail are gearing up for their string of Mid-Western dates as well as festivals including this weekend’s Rock on the Range. To celebrate their trek, they released a music video for the song “Rise,” taken from their debut album 2016’s Lifelines. This also marks their final music video for this record as the group are closing in on its overall promotion. We can only assume this means a new album is on the way. The clip was directed by Dominar Films as the group face off against their enemies in an arcade environment.

Lead-guitarist Steve Menoian commented:

“We knew we wanted to create a video for ‘RISE’ very early on in the making of ‘Lifelines.’ The song is an anthem about the competition and dedication that come with overcoming obstacles and achieving goals. During our first year of touring, we spent almost every day off at Dave & Busters. This was partly because we couldn’t afford hotels or fancy restaurants, but mostly because we found ourselves having to compete with each other at every turn, no matter how petty or small the stakes.  It’s just part of who we are. This video will give you a front row seat to our over competitiveness and a window into our darker sense of humor. The entire process of making this video allowed us to travel back in time and remember how much we love what we do and how we wouldn’t want to be doing this without each other and our fans.”

Check out the video below:

Tour Dates:

05/18 Peoria, IL @ WIXO Spring Fling

05/19 Lafayette, IN @ Lafayette Theater

05/20 Columbus, OH @ Rock On The Range

05/25 Pryor, OK @ Rocklahoma

05/26 Dallas, TX @ Dos Equis Pavillion

06/01 Genoa, IL @ The Apollo Theatre

06/02 Kansas City, KS @ Rockfest

06/03 Sauget, IL @ Pop’s

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