Last Friday (25th), Kane Roberts has officially returned with the arrival of his new solo album The New Normal via Frontiers Music Srl. To celebrate the follow-up to 2012’s Unsung Radio, the former Alice Cooper guitarist premiered a music video for the song “Beginning of the End.” The track features special guests Alice Cooper and Arch Enemy’s Alissa White-Gluz. While both of them do not appear on the video, Kip Winger plays bass and Babymetal’s Aoyama Hideki plays drums on the track.

Watch the clip below and if you haven’t yet, order the album here: